<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Viyn Insights</title><description>Notes from the Viyn team on social commerce, customer conversations, and what we&apos;re learning building for African businesses.</description><link>https://viyn.app/</link><language>en-gb</language><item><title>Every Unanswered Message Is a Lost Sale</title><link>https://viyn.app/insights/the-story-behind-viyn/</link><guid isPermaLink="true">https://viyn.app/insights/the-story-behind-viyn/</guid><description>Most small businesses aren&apos;t ignoring their customers on purpose — they&apos;re overwhelmed. Here&apos;s the problem that refused to go away, and why I started building Viyn.</description><pubDate>Wed, 19 Aug 2026 00:00:00 GMT</pubDate><category>Founder story</category><category>Social commerce</category><author>James Agwa</author></item></channel></rss>